Elvie’s new campaign “#freefrompee” aims to tackle the taboo around pelvic floor health with three animated films starring Bobo – a fun loving woman who loves going out on adventures but finds even the simplest ones can be challenging as her sidekick, Bladder, lets her down.
We worked with Mother London to write and produce the original music for the Rick and Morty-esque films – ‘Giggle Planet’, ‘Trampoline Land’ and ‘Run For The Bus’.
The campaign was a Campaign ‘Ad Of The Day’ – see more from Campaign, The Drum, Little Black Book, AdAge, Creative Review and Shots.